About Bragg
Bragg is the apple cider vinegar brand most American shoppers know on sight. Founded in 1912 and built on the wellness teachings of Paul and Patricia Bragg, the company is best known for its organic, raw, unfiltered apple cider vinegar "with the Mother," along with pantry staples like liquid aminos and seasonings.
In 2026, Bragg announced its move into functional beverages with Tropical Zing, a line of 12oz sparkling apple cider vinegar cans. Each can is built around one tablespoon of Bragg's organic ACV and gets its sweetness from fruit juice rather than stevia or monk fruit. Bragg says the line will roll out through major e-commerce retailers starting in late October 2026.
Bragg is a Certified B Corporation. Bevlab covers the brand's beverages as they come to market, from the research behind apple cider vinegar to what's actually printed on the can.