Unwind

Unwind makes zero-caffeine sparkling calm drinks built around Magtein magnesium L-threonate, with L-theanine and chamomile alongside it. The cans carry the "Nowadays Unwind" name on the brand's store, and the company calls itself The Unwind Company.

The pitch runs opposite to most of the shelf. Energy drinks sell a push, and Unwind sells the other end of the day. Its tagline is "Life's a lot," and the can copy leans on lines like "Shoulders Drop," "Mentally Elsewhere," and "Fully Unbothered." The brand says the drinks are designed to support a calmer state of mind, and its FAQ says plainly that Unwind isn't meant to be a sleep drink. That puts it in the growing lane of relaxation sodas, aimed at people who want a wind-down ritual without alcohol or caffeine.

The Formula

The lineup is a single product, Sparkling Calm, in 12 fl oz cans. Each can has 42mg of magnesium (10% DV), which the label credits to 250mg of Magtein magnesium L-threonate plus magnesium bisglycinate. The brand's ingredient list also includes chamomile bud extract and L-theanine, but no doses are given for those two.

Magtein is a patented form of magnesium L-threonate, and it's the centerpiece of the brand's story. Unwind markets it as "magnesium that you actually feel." That's brand language, so treat it as positioning rather than a guarantee. The brand caps intake at 2,000mg of Magtein per day, or eight cans.

The rest of the panel is simple. Each can has 25 calories and 4g of added sugar, sweetened with sugar and stevia Reb M, with no caffeine, fat, protein, or sodium. It isn't a zero-sugar play, but it's light for a flavored soda.

Flavors and Availability

Sparkling Calm launched with five flavors, including a Spicy Lime that stands out in a lineup of otherwise familiar soda profiles. The brand sells single cans, 4-packs and 12-packs on its own site, and its store locator points to participating Walmart stores.

Who It's For

Unwind is for the evening-can crowd: people swapping a fourth coffee or a nightcap for something that fits a calm-down routine. A single hero product, a clear ingredient story, and a Walmart footprint give it a real shot at the shelf space the relaxation category is still carving out.