Bucked Up Drive Hydration: First Look at Bryson DeChambeau's Collab

Well look at what we have here!

Bucked Up Drive Hydration isn't out yet, but we've got an early look at the formula... which makes sense, since we helped formulate it! This is the official collab between Bucked Up and golfer Bryson DeChambeau, announced back in April 2025. Bryson wanted something specific: a hydration drink with a real cognitive edge and a light energy kick, not another sugar-free electrolyte water. The result is a 16 fl oz RTD with a legitimately interesting ingredient panel. We broke down the initial reveal on our TikTok -- here's the full breakdown.

And yes, if you're not already following Bryson on Instagram, fix that immediately. He's one of the more entertaining follows in sports right now.

Drive Hydration Nutrition Facts

Per 16 fl oz can (10 calories):

• Sodium: 260mg (11% DV)
• Potassium: 210mg (4% DV)
• Magnesium: 45mg (10% DV)
• Niacin: 8.1mg (50% DV)
• Folate: 200mcg DFE (110% DV)
• Vitamin B12: 2.5mcg (100% DV)
• Zinc: 6mg (50% DV)

Zero sugar, zero protein, less than a gram of carbs.

What's Inside

The electrolyte profile is solid and well-balanced. Sodium at 260mg does the heavy lifting on hydration -- that's a meaningful dose for a can this size. Potassium (210mg) and magnesium (45mg) round out the trio without padding. You'll see a lot of hydration drinks skip magnesium or include a token amount. This one doesn't.

The B-vitamin stack is where Bucked Up made a deliberate call. Niacin, folate, and B12 together support energy metabolism and cellular function, and the doses actually hit. Folate at 110% DV and B12 at 100% DV are real numbers, not label decoration. Zinc at 50% DV is an addition you don't see often in this format -- it supports immune function, liver detoxification, and plays a role in muscle recovery, which tracks for an athlete-driven product.

On the functional side: GeniusPure alpha-GPC from NNB Nutrition anchors the nootropic stack. Alpha-GPC gives your brain the raw material it needs for focus and sharp recall -- it's a high-quality branded choline source, and GeniusPure is a premium licensed form with solid clinical backing (see how a full dose of GeniusPure can "double your focus"). L-theanine pairs with the caffeine to keep the energy smooth instead of edgy.

L-glycine is the quiet addition here -- Mike's contribution to the formula he's been wanting to do in the golf space for years now. Most people know glycine as a calming and recovery aid, but it's also an osmolyte (meaning it helps cells manage hydration), and it adds a faintly sweet taste that works well in a drink like this. It's not a common inclusion in RTDs, so we had to give Bryson some extra goods.

Caffeine comes in at 50mg via InnovaBean, a patented green coffee extract from NutriScience Innovations. That's a deliberately light dose -- enough to sharpen focus without turning this into an energy drink. Sweetness comes from Ono Sweet, a natural zero-calorie sweetener licensed by Compound Solutions.

The full supplement facts panel with exact doses for the functional ingredients wasn't available at time of publication -- we'll update when the full label drops.

Flavors Available

• Grape
• Strawberry Lemonade
• Mango Mandarin

The goal with these flavors is to make them both chuggable and sippable -- you need to be able to crush one when it's super hot out, but also enjoy it when you're sipping on it throughout a round.

We only beta-tested one round (Bucked Up's team did all of the hard work on this one), and they were incredible. Grape was Bryson's request, and it hits the spot, but Mango Mandarin especially nailed it for us.

Who It's For

• Athletes and active consumers who want hydration with a cognitive edge -- not a high-stimulant energy drink, not plain electrolyte water
• Golfers specifically will get the brief: a focused, low-caffeine drink you can reach for mid-round without spiking your heart rate on the back nine
• Anyone looking for some energy -- This is basically a Diet' Coke's worth of caffeine. Sometimes you just need a good drink at 4pm that won't keep you up like a full energy drink would. Perfect.

A Formula That Earns the Collab

Drive Hydration isn't trading on Bryson's name and hoping nobody looks at the label. The formula reflects what he actually asked for -- and it's more interesting than most celebrity-endorsed RTDs bother to be. Right now it's available at the Bucked Up retail store in South Jordan, UT. Monitor PricePlow's Bucked Up Drive Hydration page for alerts when it hits wider distribution, but it'll be available at golf courses and Dicks' Sporting Goods first, as well as Bucked Up's Salt Lake City area stores.

Ultimately, Bucked Up has been on a roll with their canned beverage lineup -- their Lightly Carbonated Protein RTD has moved well -- and Drive Hydration suggests there's more coming on this front.

Follow us on TikTok and Instagram for updates as this one rolls out.